South Africa’s Home of Linen, Volpes, has officially opened its new flagship store in the heart of Johannesburg’s Kramerville décor and design district, offering a beautifully curated space that combines luxury living inspiration with an unparalleled shopping experience.
Renowned for locally made bed linen, pillows, inners, curtains, towels, and more, Volpes has been made by South Africans and loved by South Africans since 1929. With 80 stores nationwide, the new Kramerville store represents the brand’s commitment to, design, quality and service excellence.
The store is designed to be more than just a shopping destination. It features a full digital experience, complete with touchscreens and access to the entire product range. Customers and decorators can explore samples in-store, plan projects at a dedicated workspace, or enjoy a coffee while discovering the latest in luxury linen.
“Kramerville has long been a hub for designers and decorators in Johannesburg, conveniently accessible from both Pretoria and Johannesburg via major highways, says Elbe Truter, Head of Merchandising. “We are thrilled to bring Volpes to this inspiring district, providing a home for our customers to explore, plan, and create.”
The store will showcase the full Volpes collection, including luxurious linen, inners, throws, bathroom essentials and the country’s largest range of ready-made curtains, along with an exclusive selection of end-to-end window covering solutions like curtain rods, accessories and faux wood blinds.
With expertly trained staff providing personalised attention, the Kramerville store delivers a seamless blend of innovation, comfort, and style ensuring every visit inspires customers to create beautiful, functional, and luxurious spaces in their homes.