Pureology Unveils Spring Revival with the Pure Volume Range

Pureology

Pureology’s Pure Volume range is designed to bring life and volume back to your hair just in time for spring’s vibrant and energizing season.

Spring is a time for renewal and rejuvenation, and Pureology is dedicated to helping individuals embrace their best hair days. The Pure Volume range is specially formulated to add body, fullness, and weightless lift to fine, flat hair, leaving it looking voluminous and radiant.

The Pure Volume range features an expertly crafted collection of products that cater to every hair care need:

Pureology Pure Volume Shampoo – RRSP – R420-00

The Pureology Pure Volume Shampoo is a key product in the Pure Volume range designed to provide volume and body to fine, flat hair. Here are some key features and benefits of this shampoo:

  • Volume-Boosting Formula: The Pure Volume Shampoo is specifically formulated with a volume-boosting formula that helps to add fullness and lift to the hair. It contains ingredients like wheat protein and eucalyptus extract that amplify the hair’s volume while retaining natural moisture.
  • Gentle Cleansing: This shampoo gently cleanses the hair, removing impurities, oil, and product build up without stripping away essential moisture. The lightweight formula effectively cleanses the hair and scalp, leaving them feeling refreshed and revitalized.
  • Amplified Shine: The Pure Volume Shampoo enhances the hair’s shine in addition to providing volume. The nourishing formula helps to improve the hair’s texture, leaving it glossy and vibrant.
  • Color Protection: Pureology is known for its commitment to preserving hair colour, and the Pure Volume Shampoo is no exception. It is formulated with Pureology’s exclusive AntiFade Complex, which helps to protect hair colour vibrancy and prevent fading, making it ideal for coloured or treated hair.

To use the Pure Volume Shampoo, wet your hair, apply a small amount of shampoo, and massage it into your scalp and hair. Rinse thoroughly and follow with the Pure Volume Conditioner for optimal results.

With the Pure Volume Shampoo, you can expect your hair to feel clean, volumized, and full of life. Say goodbye to flat, limp hair and hello to vibrant, bouncy locks with Pureology’s Pure Volume range.

Pureology Pure Volume Conditioner – RRSP – R460-00

The Pureology Pure Volume Conditioner is a complementary product to the Pure Volume Shampoo, designed to provide lightweight conditioning and volume to fine, flat hair. Here are some key features and benefits of this conditioner:

  • Lightweight Conditioning: The Pure Volume Conditioner provides lightweight conditioning to the hair, helping to detangle and nourish it without weighing it down. It has a rich yet lightweight formula that adds moisture and softness to the hair, making it more manageable and easier to style.
  • Volume-Boosting Formula: Just like the Pure Volume Shampoo, the conditioner is formulated with a volume-boosting formula that helps to add fullness and lift to the hair. It contains ingredients like wheat protein and eucalyptus extract that amplify the hair’s volume while retaining natural moisture.
  • Enhances Hair Texture: This conditioner helps to improve the texture of the hair, leaving it looking and feeling thicker and more voluminous. It adds body and bounces to fine, flat hair, giving it a fuller and more volumized appearance.

Colour Protection: Pureology’s exclusive AntiFade Complex is incorporated into the Pure Volume Conditioner to help protect hair colour vibrancy and prevent fading. This makes it suitable for coloured or treated hair, allowing you to enjoy lasting colour and shine.

Pureology’s Pure Volume range is crafted with 100% vegan friendly formulas*.
As with all Pureology products, it is also sustainable**, making it a choice that elevates your hair and contributes to a better future for the planet.

*Every product is made without animal products or by-products. Pureology never tests on animals.
**Their shampoo and conditioner bottles, excluding cap, are created with 95% post-consumer recycled materials

Experience the transformative power of Pureology’s Pure Volume range this spring and unlock your hair’s potential.

The products are available at select salons nationwide and online at takealot or Superbalist.